Why Are Rebates So Much Work?
@ 9:13 amWhile we all know that rebates are simply worked into the overall equation of making a sale,
when I buy something that has a rebate it feels like “found money”. It is exciting because by the time you actually receive your rebate 4-6 weeks after submitting it (or longer) you’ve usually already paid for whatever you bought and it feels like an unexpected gift.
I remember in the old days, you’d submit a rebate form and then receive a check in the mail. As good and as close to cold hard cash as it gets. Nowadays, though rebates are a complex business unto themselves and actually ever seeing a check or cash in hand is unlikely.
Before the holidays my cell phone died and I had to get a new one ASAP. So I went over to my local AT&T store (since that is my cell phone service provider) and checked out the selections. Nothing is every priced as-is anymore, everything comes with a rebate and a service contract. Nevertheless I chose a new phone and submitted my rebate form to get $50 back. Well, yesterday I finally received my rebate in the form of an AT&T Rebate Visa Card. What a pain in the butt. By the time I figure out where I can actually use it and then attempt to use the full amount in no more than 1 or two places, this sudden windfall of money is no longer as exciting as it once was. Read the rest of this entry »










